One-off ideas, topicals, and nonsense
Insight
Out-of-office emails are a huge source of travel FOMO.
Idea
Travel booking site Kayak gives you an extra discount if they can write yours.
Sample emails:
Social ads to promote it:
To spread the word, we’re teaming up with comedian Joe Lycett, renowned for his provocative letter writing. He’ll show up to a few lucky customers’ workplaces IRL to write their out-of-office emails from their desk.
PR Stunt
We’ll also give participants a custom cardboard cutout to keep their office chair warm while on holiday.
